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SBUS 199 OLYMPIC SPORTS MARKETING
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Companies / Industries
Business and Company Resource Center includes company profiles, executives, mergers & acquisitions, ticker symbols, news & magazine articles, company histories and chronologies, financials, balance sheets, financial ratios, rankings, products & brands, industry overviews and associations.
Business Source Complete provides full-text business journals and hundreds of scholarly, peer-reviewed journals covering all aspects of business. Other resources include financial data, books, monographs, major reference works, book digests, conference proceedings, case studies, investment research reports, industry reports, market research reports, country reports, company profiles, SWOT analyses, and more.
IBISWorld is a comprehensive collection of Industry Market Research Reports, which contain trends, statistics, and analysis on market size, market share of competitors, and industry growth rates. Performance analysis includes emerging industry trends as well as recent production performance and 5 year forecasts. Each comprehensive study also examines details such as: the barriers to entry, operating cost structure (industry averages), technology & systems, and domestic & international markets. Tables and statistics include: Industry revenue, exports, imports, wages, and number of companies in the industry. UO subscription includes: US Industry Reports, Business Environment, Specialized Industry Reports, and China Industry Reports (China Site).
International Directory of Company Histories provides detailed information on more than 11,000 influential and emerging companies worldwide. Coverage includes comprehensive background and history of a company; merger and acquisition history; impact of sales and marketing campaigns; effectiveness of executive leadership; expansions and strategies; labor/management actions; stock exchanges, ticker symbols, and industries; and principal subsidiaries, divisions, operating units and competitors.
MarketResearch.com Academic provides thousands of full-text market research reports published by Kalorama Information, Packaged Facts, and Specialists in Business Information. Topics cover consumer goods, food and beverage, healthcare, publishing, manufacturing, and other markets and industries.
Market Share Reporter (MSR) is a compilation of market share statistics from periodical literature. MSR entries fall into 4 broad "Market Share Type" categories: Corporate, Institutional, Brand, and Product. Consumer and industrial products, and company and brand level market share are also included.
Mergent Online is a database of corporate information covering over 200,000 U.S. public companies, maintains data on 60,000 global public companies, and 20 million domestic and international private companies. Information available for each company includes business description, history, property, subsidiaries, officers and directors, long-term debt and capital stock, annual and quarterly financial data, and scanned, full-image annual reports along with full coverage of SEC. Industry reorts cover North America, Asia Pacific, Europe and Latin America.
Mintel Reports covers market research studies on consumer products, services, and lifestyles. Each report describes the economic drivers, leading companies, market share, market size, trends, segmentation, and consumer attitudes and purchasing habits. It is international in scope but strong in Europe and the U.S.
Passport GMID is a collection of valuable country, industry, company and consumer intelligence: internationally comparable market statistics on industries, countries and consumer; full text market reports, company reports and country reports; expert analyst comments on emerging industry trends, country trends and consumer trends.
Demographics, Life Styles
Business Source Complete provides ull-text business journals and hundreds of scholarly, peer-reviewed journals covering all aspects of business. Other resources include financial data, books, monographs, major reference works, book digests, conference proceedings, case studies, investment research reports, industry reports, market research reports, country reports, company profiles, SWOT analyses, and more.
IBISWorld is a comprehensive collection of Industry Market Research Reports, which contain trends, statistics, and analysis on market size, market share of competitors, and industry growth rates. Performance analysis includes emerging industry trends as well as recent production performance and 5 year forecasts. Each comprehensive study also examines details such as: the barriers to entry, operating cost structure (industry averages), technology & systems, and domestic & international markets. Tables and statistics include: Industry revenue, exports, imports, wages, and number of companies in the industry. UO subscription includes: US Industry Reports, Business Environment, Specialized Industry Reports, and China Industry Reports (China Site).
MarketResearch.com Academic provides thousands of full-text market research reports published by Kalorama Information, Packaged Facts, and Specialists in Business Information. Topics cover consumer goods, food and beverage, healthcare, publishing, manufacturing, and other markets and industries.
Market Share Reporter (MSR) is a compilation of market share statistics from periodical literature. MSR entries fall into 4 broad "Market Share Type" categories: Corporate, Institutional, Brand, and Product. Consumer and industrial products, and company and brand level market share are also included.
Mintel Reports covers market research studies on consumer products, services, and lifestyles. Each report describes the economic drivers, leading companies, market share, market size, trends, segmentation, and consumer attitudes and purchasing habits. It is international in scope but strong in Europe and the U.S.
Passport GMID is a collection of valuable country, industry, company and consumer intelligence: internationally comparable market statistics on industries, countries and consumer; full text market reports, company reports and country reports; expert analyst comments on emerging industry trends, country trends and consumer trends.
The SBRnet database focuses on the sporting goods and sports marketing industry covering all facets of the industry: sports equipment sales, sports participation, fan profiles, sports broadcasting, sports sponsorship, and sports marketing.
TableBase is the database that specializes exclusively in tabular data on companies, industries, products, and demographics. It is international in scope and covering more than 90 industries.
Countries & Cultures
Columbia International Affairs Online (CIAO) is a comprehensive source for theory and research in international affairs. Includes working papers from university research institutes, occasional papers series from NGOs, foundation-funded research projects, and proceedings from conferences. Also has some journal abstracts, books, links to related web sites, maps, and country data.
EIU provides data and forecasts about political, economic, and business climates of various regions and up to 200 countries, as well as related news, analysis, and risk factor assessments.
Coverage includes the Country Commerce, Country Finance, Global Forecasting Service, and ViewsWire.
Kiss, Bow, or Shake Hands offers essential international business etiquette practices and culture cues. It includes more than 70 country profiles.
Passport GMID is a collection of valuable country, industry, company and consumer intelligence: internationally comparable market statistics on industries, countries and consumer; full text market reports, company reports and country reports; expert analyst comments on emerging industry trends, country trends and consumer trends.
Finding Articles
Academic Search Premier is a multi-disciplinary database with a large collection of peer-reviewed full-text journals. This database offers information in nearly every area of academic study including: business, social sciences, humanities, science, education, language and linguistics, arts & literature, medical sciences, ethnic studies, and many more.
Business Source Complete provides ull-text business journals and hundreds of scholarly, peer-reviewed journals covering all aspects of business. Other resources include financial data, books, monographs, major reference works, book digests, conference proceedings, case studies, investment research reports, industry reports, market research reports, country reports, company profiles, SWOT analyses, and more.
Lexis-Nexis Academic provides full text access to news, business and company information, and legal and medical information.
Newspaper Source provides cover-to-cover full text for more than 40 U.S. and international newspapers, including the Christian Science Monitor, USA Today, The Washington Post, The Washington Times, The Times (London), Toronto Star, etc. The database also contains selective full text of more than 335 regional American newspapers. In addition, full-text television and radio news transcripts are provided from CBS News, CNN, CNN International, FOX News, NPR, etc.
Sports Marketing Research
IBISWorld is a comprehensive collection of Industry Market Research Reports, which contain trends, statistics, and analysis on market size, market share of competitors, and industry growth rates. Performance analysis includes emerging industry trends as well as recent production performance and 5 year forecasts. Each comprehensive study also examines details such as: the barriers to entry, operating cost structure (industry averages), technology & systems, and domestic & international markets. Tables and statistics include: Industry revenue, exports, imports, wages, and number of companies in the industry. UO subscription includes: US Industry Reports, Business Environment, Specialized Industry Reports, and China Industry Reports (China Site).
MarketResearch.com Academic provides thousands of full-text market research reports published by Kalorama Information, Packaged Facts, and Specialists in Business Information. Topics cover consumer goods, food and beverage, healthcare, publishing, manufacturing, and other markets and industries.
Mintel Reports covers market research studies on consumer products, services, and lifestyles. Each report describes the economic drivers, leading companies, market share, market size, trends, segmentation, and consumer attitudes and purchasing habits. It is international in scope but strong in Europe and the U.S.
Passport GMID is a collection of valuable country, industry, company and consumer intelligence: internationally comparable market statistics on industries, countries and consumer; full text market reports, company reports and country reports; expert analyst comments on emerging industry trends, country trends and consumer trends.
The SBRnet database focuses on the sporting goods and sports marketing industry covering all facets of the industry: sports equipment sales, sports participation, fan profiles, sports broadcasting, sports sponsorship, and sports marketing.
From Princeton University Library. Includes general sports topics & resources and specific sports.
TableBase is the database that specializes exclusively in tabular data on companies, industries, products, and demographics. It is international in scope and covering more than 90 industries.
Kaiping Zhang (kzhang@uoregon.edu) Business/Economics Librarian
